Writer, Content Specialist & Word Aficionado
I'm Fionaa, a passionate content creator with a knack for crafting engaging social media copy, impactful press releases, thought-provoking op-eds, and compelling online articles.
I'm also dabbling in UX writing, exploring the exciting world of user experience to make digital interactions intuitive and enjoyable.
Dive in and discover the stories I've brought to life through words.
My Works
SAYS
As a writer at SAYS, I've had the opportunity to create content that resonates with the younger generation while infusing it with a Malaysian flair. My work includes branded campaigns where I strike a balance between the brand's marketing campaign and our editorial guidelines. Here's a small selection of my work at SAYS that showcases my writing style and approach.
Click here to see more articles written by me.
Social Media Copy
This segment showcases my social media copywriting and ideating skills, highlighting my ability to create engaging content that resonates with the audience.
(Please note that designs were not done by me.)
New Straits Times
These are some of my works from New Straits Times, where I tweaked each article's tone to suit the brand, angle, and campaign objective.
Click here to see more of my work.
Upwork (Freelance)
This portfolio section showcases my freelance work primarily completed through Upwork, where I specialized in writing articles within the beauty niche.
I utilized basic SEO keywords to enhance searchability and also crafted Amazon affiliate articles in a Buzzfeed-style format, demonstrating my versatility and expertise in content creation and digital marketing.
UX Writing (WIP)
This segment of my website highlights my foray into UX writing, featuring samples from a daily UX writing challenge where I am tackling various prompts.
Additionally, it showcases my initial experiments with Figma, demonstrating my growing skills in crafting user-friendly content and exploring design tools. It is still a work in progress, and you will be seeing more of my work pretty soon.
Skills
UX Writing
Social Media Copy
Op-eds
Brand Storytelling
Press Releases
Online Articles
Content Strategy
Copywriting Services